I think he was stating that there is a need for a small Japanese made pickup, only in other parts of the world. Thailand seems to be a big market, and China is going to be a bigger automotive market than all of north america soon.
I read that they couldn't get the fuel economy that they wanted. They already have a big noisy capable diesel, they wanted a refined, quiet, super fuel efficient one for the the 1500 and the V Motori fit the requirements better.